Press Kit

FOR IMMEDIATE RELEASE

Velaro: The Fashion Brand That Tells a Story

Velaro is not just a fashion brand, it's a story waiting to be discovered. The brand's manifesto speaks of embracing the chaos within us and harnessing its power to create something unique and beautiful. Velaro's protagonist, Alexander, is a controversial character who aims to challenge the status quo in the fashion industry.

Velaro's shoes are not just products, they are a part of a bigger narrative that incorporates the essence of humanity. The shoes are designed to tell a story, and each season's collection is a chapter in that story. Velaro's brand identity is built on darkness, non-conformity, and a drive to be different.

The brand's marketing strategy focuses on creating a ripple. They want to become a leader in the industry by creating innovative shoe styles, embracing change, and showing the world how to be better humans. Velaro's shoes are not just for those who want to look good, but for those who want to feel good and be a part of something greater than themselves.

Velaro recently launched the first chapter of its storyline, titled "Anima". The first chapter is part of the season “Rise of The Beasts” and the overarching theme, the book “Exodus”. Anima dives deep into the darkest parts of the soul, the realm of the unconscious.

The brand's first shoe, "Mephisto", is now available, for more information see the Velaro website, https://velaroshoes.com.

Velaro's press kit with images is available at the open Google Drive http://bit.ly/40BSPAP. 

Contact Information:

Velaro Fashion, Inc.
support@velaro.com
+1 833 262 2821